Tactic № 431 — MonetizationLocked

Visible Locked Premium Features

MonetizationProduct-LedRevenueImpact · HighBeginnerCost · FreeEffort · Low
How it works

Surface premium features inside the free product as visible-but-disabled — a greyed-out menu item with a tiny "Pro" lock, a tooltip preview when hovered. Free users feel exactly what they're missing, which converts at meaningfully higher rates than a separate "upgrade" page they have to discover.

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