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Tactic № 245 — MonetizationLocked

Plan Naming for Self-Selection

MonetizationPricingConversionImpact · MediumBeginnerCost · FreeEffort · Low
How it works

Name plans for the buyer rather than abstractly. 'For Startups' / 'For Growing Teams' / 'For Enterprise' lets prospects identify with a tier; 'Basic / Pro / Premium' forces them to guess where they fit.

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