Tactic № 614RetentionLocked

Gamify Onboarding to the Max

RetentionOnboardingActivationImpact · HighIntermediateCost · $Effort · Medium

Treat onboarding as a deliberate game with levels, points, unlocks, and visible progress. Each completed action awards a badge or unlocks the next feature; the dashboard shows percentage-complete prominently. Users push past activation friction because they're chasing the next level, not deciding whether to keep going.

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